2025
Bark Boost
Services
Social media campaign, email marketing, website design
Client
Pawsh Pomskies
Paws, Play, Promote
Adobe Creative Suite
Adobe XD
Canva
Pomeranian Huskies
Pets
Overview
Bark Boost was a full-scale branding rollout for Pawsh Pomskies, a luxury dog brand blending fluff and finesse. From a tail-wagging social media campaign to pup-worthy email marketing and a polished pet business website, each piece was designed to boost visibility, engage future pawrents, and build a standout Pomsky brand with serious bark appeal.
The Approach // 1
Fetching the Vision
I started by getting to know Pawsh Pomskies inside and out—from their playful brand personality to the luxe experience they offer future pawrents. With a clear tone and target audience in mind, I mapped out a three-part strategy: spark attention with social content, build connection through email marketing, and anchor it all with a sleek, user-friendly website. Every piece was designed to feel cohesive, charming, and true to the brand—because great dog branding should feel as irresistible as a Pomsky pup.
The Challenge // 2
Hurdles & Howls
The challenge was finding that sweet spot between playful and polished. I needed to give Pawsh Pomskies a voice that felt just as luxe and lovable as their pups—without losing the fun. In a sea of pet brands, my goal was to help them stand out while still building trust with future pawrents. Every piece had to deliver personality and professionalism, all wrapped up in one irresistibly fluffy package.
The Solution // 3
Tail Wagging Tactics
To tackle the challenge, I started by shaping a brand voice that wasn’t just fun—it had real purpose behind every wag and woof. I crafted eye-catching social media content that sparked genuine excitement, wrote emails that felt like friendly nudges from a trusted buddy, and designed a sleek website that welcomed visitors like an open door. Together, these elements told Pawsh Pomskies’ story with charm and clarity, building trust and turning curious fans into proud pawrents.
The Results // 4
Sniffing Success
The campaign delivered tail-wagging success—social engagement soared, and email open rates kept future pawrents excited and informed. The sleek new website turned curious visitors into loyal customers. Overall, these results didn’t just grow the brand—they created a thriving community eager to welcome their next Pomsky into their home.
1
Engagement Rose
Social media interactions jumped 30%, sparking more meaningful conversations and enthusiastic shares.
2
Inbox buzz
Email open rates climbed 25%, consistently keeping pawrents engaged and eager for timely updates.
3
Site Traffic
Website visits came into full effect attracting more curious visitors to explore Pawsh Pomskies.
4
Community Growth
The loyal Pawsh Pomskies community expanded by 30%, steadily building a stronger, more connected pack.
// The Deliverables // Pawsh Pomskies Digital Marketing Package
Conclusion
This project successfully transformed Pawsh Pomskies’ brand into a vibrant, luxe-loving pack leader. By blending playful charm with purposeful, strategic design across social media, email marketing, and the website, I crafted a seamless, engaging experience that truly resonates with future pawrents. The results speak for themselves—engaged followers, eager customers, and a growing audience.
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